Top 30 UX Jargons Every Web Designer Should Know

User Experience Design (UX) is a rigorous process in web designing that involves storyboard and wireframe plan, research and testing. Ultimately, this signifies optimally enhanced user experience. Those new to the design field or looking to improve your skills should know the following common terms.

30 Common UX Terms Every Web Designer Should Know

1. A/B testing
This refers to simultaneous testing of different website versions to detect user behavior differences and identify the user preferences.

A/B testing

2. Analysis
At this stage, the team members will research the collected data. The analytics or data will help you to identify the best design approach to enhance UX.

Analysis Required for UX Designer

3. Affinity diagramming
This form of data outlining clearly outlines ideas as a group. It also helps to establish the related relationship. In UX, its purpose is to plan the site content or layouts.


4. Beta launch
This term refers to website soft launch giving designers the opportunity to interact with and see it live. One can test out the kinks prior to official launch.

Beta Launch

5. Color theory
Its basis is an idea that affects user behavior. Another name for this is color psychology.

Color Theory for UX

6. Card sorting
This refers to digital or physical cards to capture information on website elements like navigation, content, and breadcrumb trails. It eases subsequent site planning.

COLOR Sorting

7. Comparative analysis
Here too you study other websites to identify weaknesses and strengths. Here the focus is upon comparison of website granular elements.

Comparative analysis in UX

8. Competitor analysis
This refers to identification of weaknesses and strengths of competitor site through analysis. Designers form plans based upon this.

Competitor analysis

9. Content audit
This happens during initial assessment and review stage. It involves cataloguing of current content with continued viability assessment.

Content Audit

10. Contextual enquiry
This involves real-time engagement with users moving across the site. Understand user feelings and their interactions with specific site elements.

Contextual enquiry

11. Content strategy
This involves plans that define the content structure within websites. Card sorting and affinity diagramming are part of this.

Content strategy

12. Diary study
This is a long-term process where users record experiences to share over time.

Diary Study

13. Heuristic review
This part of review phase involves website assessment for usability issues. Addressing happens at next iteration.

Heuristic review

14. Experience architecture
This defines the navigational path for users to make them convert.


15. Interaction design
This focuses on creation of valuable, meaningful connections between the site and its visitors.

Interaction Design

16. Mood board
UX designers can use this to define specific website style. This happens through collection of various branding elements like images, text, and colors.

Mood Boards

17. Iterative design
Here the various processes like review, prototyping, planning, QA, and implementation repeat until you achieve desired results.

Iterative Design

18. Personas
This means establishing clear identity related to target audiences.


19. Prototype
This is the proposed sketch of website design.


20. Progressive disclosure
Here the information given to the users is in dynamic step series.

Progressive Disclosure

21. Quantitative research
Here the focus is upon solid data gathering from the users.

Quantitative research

22. Qualitative research
Diary studies, contact enquiries, and interviews of the users reveal how they interact with sites.

Qualitative research

23. UI elements
This refers to slider arrows, buttons, and navigation bars that enable user control of experiences.

UI elements

24. Scenario
Told in story format, it provides solutions to problems that the user face.


25. Storyboard
This refers to scenario visual sketches or the way designers envision a site to be.


26. Wireframes
It establishes the website layout skeleton.

27. User test
This involves live monitoring of users when interacting with the website.

28. User-centered design
Here the website design accommodates user experiences.


29. Usability
This signifies interaction ease and navigation through the site.

30. UX assets
These are tools for building site design, mockups, mood boards, prototypes, and wireframes.

It is quite possible that your UI/UX design services is simple enough to have no impact whatsoever. The website could end up being complicated, difficult to understand and the customers may also be confused with the messaging. UI/UX design is not just about how your website looks but how enticing it is, how easy it is and the whole setup will influence branding.



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